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Accomplishments
- Created the branding architecture and packaging for several large lines of medical products (Medtronic Cardiovascular Division)
- Designed and branded a highly successful family of video products (The Subliminal Synergy Series by Steven Halpern)
- Created a successful launch campaign for a GE Moneybank credit card for the largest retailer in Switzerland
- Created the identity and all branding for a major PC game company (Utimation, Inc)
- Managed all production of a very busy advertising agency (Duncan-Channon)
- Won an Icon Award and a Marcom Award for an online advertising campaign (Maxis Software's Crystal Skull game)
- Created the identity and product packaging for a line of software that has been on the shelves, unchanged, for an unprecedented eight years (Playpro Bass Guitar and Playpro Guitar)
- Art-Directed, created and illustrated a successful PC reference title (Mindscape's How Your Body Works2)
- Created the identity, branding and catalog for a major cosmetics company (Jennifer Tara Cosmetics)
- Created the current identy and masthead for Computer Gaming World Magazine
- Created the brand architecture and product packaging for Sparkling Agave line of organic soft drinks
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